The PRovoke Media Podcast

PRovokeMedia CCO Podcast: 1. Charlotte West and Adrian Monck

In the first of a series of podcasts for and featuring chief communications officers, PRovoke Media founder discussed the various roles that CCOs play in supporting their executive leadership team at the World Economic Forum in Davos. Lenovo's Charlotte West discusses her experience at Davos earlier this year, while former WEF communications chief Adrian Monck drew on his vast experience helping to manage the gathering.

Hunter’s Heddy DeMaria On Influence In America

Hunter chief insights & strategy officer Heddy DeMaria joins the PRovoke Media podcast to discuss the findings of the agency’s Influence in America study, which looks at which information sources play the biggest roles in influencing purchase choices.

Protecting corporate reputation in a cybersecurity crisis

Cyber breaches – like the recent DDOS attacks on archive.org and 23&Me – are making headlines more frequently, and the way they are handled in comms terms can have a lasting impact on corporate reputation. In this episode of the PRovoke podcast, Maja Pawinska Sims is joined by Flora Haslam, European technology practice leader at Finn Partners, Richard Hummel, director of threat intelligence at cybersecurity firm Netscout, and Kevin Curren, professor of cyber security at Ulster University, to explore how companies can navigate cybersecurity breaches and incidents to minimise their impact on corporate reputation and trust.

2024 PRovoke Global Summit Recap

In the wake of our PRovokeGlobal Summit, Paul Holmes got together with Drew Warren and Rachel Caggiano from Ogilvy to discuss the dominant themes of the event, from the future of purpose in a politicized environment to the impact of AI on newsrooms and PR agencies—as well as Ogilvy’s big night at the Global SABRE Awards, where it was crowned Global Creative Agency of the Year

Navigating purpose & ESG in the B2B tech industry

In this episode of the PRovoke Media podcast, Maja Pawinska Sims is joined by Richard Smith, co-founder and CEO of fintech Payen, and MikeWorldWide director Conrad Arnavutian, to talk about humanising B2B technology, purpose- and values-driven B2B communications, and how brands and communicators in this sector can navigate the future of sustainability and ESG.

"Korean-ness” in PR

Christina Kim, a former Freuds exec and now corporate PR manager at travel technology firm Yanolja, joins Maja Pawinska Sims on the PRovoke Media podcast to talk about how a blend of speed, quality, and trust has helped Korean brands rise on the global stage. As a Korean who now lives and works in New York, Kim shares how this cultural identity has shaped not just her career in PR but also the global success of Korean brands such as Samsung, Hyundai, LG and K-beauty products.

The Rise Of Asian Brands With Burson's HS Chung

Burson’s Asia Pacific CEO HS Chung joins Arun Sudhaman on his final PRovoke Media podcast, to discuss the rise of Asian companies on the global stage. Chung describes why she believes the latest wave of Asian brands going global is very different from previous generations, and discusses the unique PR and communications challenges that these companies are aiming to address as they look to succeed beyond their home markets.

Avoq Strategic Planning Lead On Data-Driven Decision Making

In this episode of the PRovoke Media podcast, Avoq strategic planning leader Dianne Riddle Mikeska takes a wide-ranging look at how the comms industry, with a particular focus on public affairs, is leveraging data in its decision-making process. The far-reaching conversation with PRovoke Media founder Paul Holmes covers topics from the key role tools and technology play in strategic planning to the importance of maintaining people — by way of polling, focus groups and the like — as a central part of the process.

APCO founder Margery Kraus

APCO founder Margery Kraus joins the PRovoke Media podcast to discuss the pioneering consultancy's journey as it marks its 40th anniversary of operations. In conversation with Arun Sudhaman, Kraus discusses the lessons she has learned along the way, the benefits of independence and perils of private equity, and the crucial intersection between politics and business. Kraus also addresses recent protests at the firm's London office, and the broader scrutiny that PR firms now attract in the mainstream media. 

2024 Young Changemakers

The Young Changemaker Awards were launched by PRovoke Media and WE Communications in 2022 to celebrate young female communicators from underrepresented groups across North America, UK/Europe and APAC/MEA.

In this podcast, the third class of recipients gather with WE founder/CEO Melissa Waggener Zorkin and PRovoke Media editor-in-chief Arun Sudhaman to discuss their the program's importance, the lessons they are hoping to learn, and their advice for PR industry leaders. 

This show features the 2024 Young Changemakers:

• Adina James (UK/Europe), account director, Allison
• Mei Lee (APAC/MEA), senior designer, Retroviral 
• Paula Chirinos (North America), SAE, Ketchum