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Formerly known as the Holmes Report‘s Echo Chamber, the PRovoke podcast brings insight and intelligence from the global PR industry. Featuring interviews, analysis and conversation, the weekly show is hosted by PRovoke Media editors Arun Sudhaman, Maja Pawinska Sims & Paul Holmes.
Episodes

52 minutes ago
52 minutes ago
38 min
Bully Pulpit Andrew Bleeker founder looks at the backlash against incumbents and says that has lessons for corporations who want to avoid political danger.
The conversation ranged across what the electorate was telling campaigns and companies; how the media landscape has changed; why paid media was largely ineffective; what comes next in terms of state-level action and federal oversight; and what companies need to do next.

Oct 31, 2026
Oct 31, 2026
38 min
Tucker Warren, a senior partner at Penta who previously served as communications director for the Financial Crisis Inquiry Commission, sat down with me to discuss the upcoming US midterms, the chances that Democrats will take at least the House, and what an oversight agenda might mean for corporate America.

Oct 21, 2026
Oct 21, 2026
29 min
Valiant Freeman discusses the family storytelling that inspired him to go into a career in communications.

Oct 21, 2026
Oct 21, 2026
29 min
Valiant Freeman discusses how family stories inspired him to go into communications.

Oct 21, 2026

Oct 17, 2026
Oct 17, 2026
20 min
By the age of 14, Madi Vanstone had already accomplished something that would be the crowning achievement for many healthcare public relations professionals: she had led a campaign that culminated in a change to Canada’s healthcare policy, giving patients across the country access to life-changing medication.
Now she is one of our 2026 Young Changemakers, and talks with Paul Holmes about her inspiring journey.

Oct 15, 2026
Oct 15, 2026
30 min
Ogilvy's APAC influence manager discusses her journey from Indonesia to Singapore, the changing role of creators in communications, and why the industry needs to create more opportunities for emerging talent.

Oct 10, 2026
Oct 10, 2026
27 min
FleishmanHillard’s Amira Williams discusses why she sees corporate affairs as critical for brands, and the industry’s progress—and shortcomings—on DEI.

Oct 5, 2026
Oct 5, 2026
31 min
Gísli Brynjólfsson, director of global marketing for Icelandair, and Philippa Solway, head of travel and tourism, consumer and brand marketing at FleishmanHilard, joined Paul Holmes to discuss their “Iceland: The Real Unreal” campaign, which took top honors at this year’s EMEA region SABRE Awards.

Sep 30, 2026
Sep 30, 2026
29 min
Patrice Lavoie, Director of Public Affairs and Communications at Héma-Québec, discusses the challenges of rallying consumers around providing a service, blood donation, not a product.
