The PRovoke Media Podcast

Navigating and Leading Through The Heavy Impact of Trauma

Dr. Ebony Copeland, director of the Howard University Student Health Center, and leaders from Ketchum, Jim Joseph and Michelle Baker, join the podcast to discuss the growing impact of trauma on schools, organizations and communities, with a focus on the unique needs and challenges for people of color

Niche Practices Translate To Big Learnings For The Greater Agency

French West Vaughan joins this episode to discuss how niche practice acquisitions can be mutually beneficial, while also serving as a major growth strategy for agencies and their clients. 

PR in Ukraine, one year after the invasion

As the war in Ukraine continues past the first anniversary of Russia’s invasion, Viroslava Novosylna, the founder and CEO of Ukrainian PR agency Slova Tech PR, joins Maja Pawinska Sims on the PRovoke podcast to talk about her experiences of the past year, how the business and communications landscape has changed, and how communications professionals around the world can continue to support the people of Ukraine.

CommsIndex with Sylvia Evans and Charles Lankester

The Asia-Pacific Communications Index is conducted annually by the Asia-Pacific Association of Communication Directors (APACD) in conjunction with Ruder Finn Asia, and polls more than 120 senior in-house communications executives (including APACD members) across the region. In this episode APACD board member Sylvia Evans and Ruder Finn Asia EVP Charles Lankester join PRovoke Media editor-in-chief to discuss some of the key findings, including the elevated value of the communications function, measurement/evaluation challenges, job satisfaction, and the need for external agency support. 

Igniting the Industry: Making Change With Purpose

2022 Changemaker Mubashira Farooqi joins WE Communications Global CEO Melissa Waggener Zorkin, and PRovoke Media's Arun Sudhaman to discuss the importance of elevating new and diverse voices across the industry on this episode of the PRovoke Media Podcast. 

The Agency Within The Agency: Bringing Creative In-House

The evolving nature of communications means reevaluating the ways things have been done in the past, including dated recruiting models and traditional org charts. Global Strategy Group's Tanya Meck joins this episode of the PRovoke Media Podcast to talk about what led her team to build a creative agency in-house, and why she's not looking back. 

More Than Medicine: Is Corporate Reputation The New Gold Standard?

Ben Fisher, head of health UK at WE Communications, joins the PRovoke Media Podcast to discuss the latest research on how health care companies can better engage with consumers and the importance of sharing how they’re contributing to overall societal good

Setting Course for Women-Led Entrepreneurship in PR

Three representatives— from three different continents — of the Public Relations Organization International talk about why they started their own businesses, what it took to get where they are today, and what’s next for the next generation of female entrepreneurs in communications.  

The Importance Of Indigenous Perspectives

In this episode of PRovoke Media podcast, Emily Whetung-MacInnes, Proof Strategies’ senior advisor of Indigenous relations, discusses what it takes for companies to fully grasp the importance of Indigenous perspectives and to engage with Canada’s Indigenous Peoples in meaningful and impactful ways. A former chief of the Curve Lake First Nation, Whetung-MacInnes shares insights into the plethora of challenges facing Indigenous Peoples and why it has taken so long for organizations to be giving them due attention.

 

AJ Jones On Starbucks, DEI & Employee Partners

Aranthan “AJ” Jones II is Starbucks head of global comms and public affairs. In this episode of the PRovoke Media podcast, he joins Diana Marszalek to talk about his advocacy of corporate America — and communicators in particular — banding together to address big-picture issues, like DEI. He also discusses the coffee giant’s relationship with its employees and recent efforts to unionize.