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Formerly known as the Holmes Report‘s Echo Chamber, the PRovoke podcast brings insight and intelligence from the global PR industry. Featuring interviews, analysis and conversation, the weekly show is hosted by PRovoke Media editors Arun Sudhaman, Maja Pawinska Sims & Paul Holmes.
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Monday Nov 13, 2017
R3's Greg Paull on today's challenging marketing landscape (Ep. 98)
Monday Nov 13, 2017
Monday Nov 13, 2017
Greg Paull, co-founder and principal at marketing effectiveness consultancy R3 joins the Echo Chamber to discuss the challenges posed by today's marketing landscape. In conversation with Arun Sudhaman, Paull explores the woes of holding groups, the rise of management consultancies, agency M&A trends, how CMO demands are changing and what we should expect from Chinese brands. Paull, whose firm studies client/agency relationships, also explores what the future holds for PR agencies.
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