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Formerly known as the Holmes Report‘s Echo Chamber, the PRovoke podcast brings insight and intelligence from the global PR industry. Featuring interviews, analysis and conversation, the weekly show is hosted by PRovoke Media editors Arun Sudhaman, Maja Pawinska Sims & Paul Holmes.
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Monday Jun 22, 2015
Monday Jun 22, 2015
Media watcher Sam Whitmore visits the Echo Chamber to discuss media and pitching trends: the science of headline writing, Re/Code's sale to Vox, multichannel storytelling and the lost art of "real-time persuasion." Also on the agenda, Ketchum's global tech lead Susan Butenhoff talks about how to use the word "innovation" in a way that's not overused and tired — and why, when and where consumers are willing to pay a premium for "innovation."
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