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Formerly known as the Holmes Report‘s Echo Chamber, the PRovoke podcast brings insight and intelligence from the global PR industry. Featuring interviews, analysis and conversation, the weekly show is hosted by PRovoke Media editors Arun Sudhaman, Maja Pawinska Sims & Paul Holmes.
Episodes
Wednesday Oct 20, 2021
3 Changes To Help Overcome The Mental Health Pandemic — And The Role Comms Can Play
Wednesday Oct 20, 2021
Wednesday Oct 20, 2021
This episode tackles mental health from the pharmaceutical new perspective with Robert Murphy, head of external communications at Otsuka America Pharmaceutical and Kelly Dencker, EVP, Director of healthcare at Coyne PR. We anchor the conversation in a piece that Otsuka published in Forbes' BrandVoice platform: These 3 Changes Can Help Us Overcome The Mental Health Pandemic by Jodi Helmer. In the conversation, we explore each three factors and dive more deeply into the the role that communications can play in each.
Murphy's views are his own and do not necessarily reflect Otsuka America Pharmaceutical.
Topics covered:
01:35 What is it like working at Otsuka America Pharmaceutical?
03:41 How communications can help improve access to care
08:17 Why mental health community outreach requires a multi-layered approach
11:21 The role comms plays in leveraging the power of digital technology
16:41 How to create a more compassionate culture around mental health
21:55 How the language we uses can shift acceptance of mental health
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