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Formerly known as the Holmes Report‘s Echo Chamber, the PRovoke podcast brings insight and intelligence from the global PR industry. Featuring interviews, analysis and conversation, the weekly show is hosted by PRovoke Media editors Arun Sudhaman, Maja Pawinska Sims & Paul Holmes.
Episodes

Jul 13, 2026
Jul 13, 2026
25 min
Paul Dyer discusses growing the legacy agency Lippe Taylor into a marketing communications firm

Jun 28, 2026
Jun 28, 2026
29 min
Nitin Mantri on the upcoming “Future of Communications” report, the ways in which artificial intelligence is changing the profession, and the robust Indian presence at Cannes this year.

Jun 28, 2026
Jun 28, 2026
33 min
The Sway Effect founder and chief executive Jennifer Risi joined Paul Holmes at PRovoke Media HQ in Cannes last week, discussing the state of corporate affairs and how modern public relations agencies are adding value.

Jun 9, 2026
Jun 9, 2026
43 min
In this episode we talk to Tracey Schroeder who is Chief Communications & External Affairs Officer with Inova.

Jun 2, 2026
Jun 2, 2026
39 min
The latest edition of our CCO Podcast series features a conversation with Ines Rodriguez Gutzmer, senior vice president and chief communications officer at Aflac.

May 26, 2026

May 15, 2026
May 15, 2026
43 min
In this episode of the PRovoke Media Agency Leaders Podcast, Maja Pawinska Sims sits down with Hotwire’s new global CEO Grant Toups and UK managing director Charlotte Harvey to explore what they describe as a defining moment for both the agency and the wider communications industry. Just months into their roles, the pair outline a vision built less on “reset” of one of the most famous tech agency brands, and more on acceleration, positioning Hotwire at the intersection of technology, storytelling and commercial impact as AI reshapes how every organisation communicates.
In a lively in-person conversation, Toups and Harvey talk about the “golden age of the midsize agency,” the return of earned media in an AI-driven landscape, and why culture, energy and entrepreneurialism are central to Hotwire’s resurgence. From helping non-tech brands navigate complex innovation narratives to rethinking workflows around human–AI collaboration, the duo paint a picture of a new dynamism at the agency as it aims to stay ahead of rapidly changing client demands. Their ambition is clear: to build a global agency of choice for companies telling breakthrough innovation stories, and, as Toups puts it, “to win.”

Apr 12, 2026
Apr 12, 2026
43 min
A month or so ago, reputation intelligence company Caliber announced a US advisory board, including former Medtronic and Verizon CCO Torod Neptune, now a professor at UNC–Chapel Hill, to help the company connectstakeholder intelligence to the real-world challenges organizations face every day.
At the time, Caliber CCO Shahar Silbershatz called for what he called “an intervention” on behalf of the profession, promoting a more real-time, data-driven, and disciplined approach to communication.
In this edition of the PRovoke Media podcast, editor Paul Holmes sat down with Neptune and Silbershatz to discuss the state of reputation intelligence, the need for real-time information, and the future of stakeholder capitalism itself.

Apr 2, 2026
Apr 2, 2026
41 min
In this episode of the PRovoke Media Agency Leaders podcast series, Maja Pawinska Sims is joined in person in London by Andrew Bleeker, founder and CEO of Bully Pulpit International (BPI) and the award-winning US-based corporate and public affairs agency's newest senior joiner, former Ketchum leader Jo-Ann Robertson, now BPI's president of Europe and Transatlantic growth leader. The trio's lively chat ranges from the agency's roots and Bleeker's background as President Obama's digital campaign guru, through to its ambitions in the UK and Europe.

Mar 30, 2026
Mar 30, 2026
28 min
Diana Marszalek speaks with Precision Strategies EVP of digital and multicultural engagement Krishana Davis about new research exploring the manosphere.
